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Nigerian-British boxer, Anthony Joshua, has acquired a substantial stake in cannabis company, Love Hemp Group, following a three year deal with the brand.

Prior to Joshua’s partnership with the CBD brand, the wellness firm sells more than 40 products such as cosmetics, edibles, oils, and sprays through 70 websites and 2,000 stores.

Some of the popular stores Love Hemp products are in display includes Holland & Barrett, Sainsbury’s, and Ocado.

Aside from becoming a key stakeholder, the heavyweight boxer will also serve as an ambassador for the cannabidiol firm co-founded by Tony Calamita and Tom Rowland.

Commenting on why he decided to own a stake in Love Hemp, Joshia said the ability of CBD to transform people’s lives is undeniable, and the company has an amazing vision.

The boxer added that the partnership will enable him have his own CBD products and also be involved in Love Hemp’s aggressive growth strategy.

He went on to state that becoming a part of the cannabis business became necessary due to his flair for dynamic British businesses and for wellness.