In a major step toward regional expansion, Product Pulse NG is set to host its first physical event in Ghana, themed “Data-Driven Product Decisions.” Scheduled for January 20, 2025, in Accra, the workshop will bring together product managers, founders, and innovators to explore how analytics, A/B testing, and user feedback can shape smarter product strategies, especially within resource-constrained environments common across African startups.
Product Pulse NG has grown into a community of more than 2,000 members across Nigeria and the wider African tech ecosystem.
The event marks a significant milestone for Product Pulse NG, which has built a strong community of product professionals in Nigeria and is now extending its impact across West Africa.
According to Olufunmilayo Adedamola, Founder of Product Pulse NG, the move into Ghana represents both growth and opportunity.
“Product Pulse NG has always been about empowering product thinkers across Africa,” Adedamola said. “Hosting our first in-person event in Ghana is a chance to connect directly with the product community there, to share ideas, learn from their experiences, and build a stronger, data-driven ecosystem together.”
The Accra workshop will feature interactive sessions, hands-on learning, and case studies on how African product teams can apply data to make better decisions, even with limited resources. Participants will gain practical experience in setting up data frameworks, running low-cost experiments, and translating insights into action.
Since its inception, Product Pulse NG has become a trusted learning and networking hub for aspiring and established product managers. With this expansion into Ghana, the community aims to foster cross-border collaboration and knowledge sharing among West African product professionals.
“Our goal is to nurture a continent-wide network of product builders who understand their users and use data to create lasting impact,” Adedamola added. “This first Ghana event is just the beginning.”
Registration for the event is open to all interested professionals, regardless of experience level.